There are milk chocolate nudes, peachy nudes, rose toned nudes, and coffee colored nudes. You can NEVER go wrong with a nude lippie and there are so many to choose from! Here are some of the best nude lipsticks that launched this year! Which one is your fave?

We know, we know -- Black Friday/Cyber Monday sales can be super overwhelming. Almost every store has some type of deal or special, so it's hard to know whats *actually* worth it. That's why we've done some of the grunt work for you -- whether you are getting a head start on your Christmas shopping, or doing a little shopping for yourself (you know we all do it!), here are some of the best beauty deals on the market!

The word "basic" gets a bad rap these days, but there is a time and place for everything. There are days where you are feeling experimental with your makeup and there are days where you just need a palette that works. These are the basic palettes that you need in your kit on a vacation or for your "I have a huge important meeting today!" makeup. Check out swatches of 5 eyeshadow palettes below that serve the basic b*tc$ in all of us, because sometimes its necessary!

I decided to hop on the Morphe train and picked up my first palette: the 35O2. Love is an understatement. This is the PERFECT palette for anyone who loves warm toned palettes and definitely gives off fall vibes. (Check out the Cocoa Swatches App for swatches of this palette) This week's Cocoa Color Story is inspired by this palette.

If you are interested in purchasing the Fenty Beauty Pro Filt'r Foundation but can't get to a store to swatch or match your shade, don't worry..we got you!

When I first saw the Fenty Beauty video campaign appear on Instagram, I couldn't help but scream YAS! at my phone. An inclusive campaign with a minimal aesthetic shot at the golden hour - SIGN. ME. UP. That whole vibe is right up my alley. Once I was able to get my hands on some of the Fenty Beauty products, the Cocoa Color Story was the first thing I shot. 

The minimalist in me keeps gravitating toward soft, yet striking looks. I was listening to some Sade the other day and instantly remembered this iconic photo of her. 

In makeup, perfecting your base is so important. Your makeup look can be thrown completely off if you happen to choose a foundation with flashback or one with the wrong undertone. This is one of the main reasons why foundation shopping can be soooo frustrating. (And why people really need to stop asking us to "wait" for brands to create deeper shades after their initial launches )

As a minimalist, I really appreciate soft "no makeup, makeup" looks. I came across this old ELLE mag cover with VS model Jasmine Tookes and her smoky glossy halo eye immediately caught my eye. 

We should know by now that "nude" is not a one size fits all concept, however, beauty lovers with darker complexions often have a tougher time finding nude lipsticks that are marketed and catered towards them. 

This week's Cocoa Color Story is inspired by nature once again..well outer space. Its kind of an intergalactic eye look heavily inspired by the stars in the sky. 

So we all know the Instagram algorithm sucks, especially for creatives trying to build an audience and clientele through the platform. The fact that the Instagram posts on your feed aren't in chronological order means that a bulk of you MISS what we post. Instagram + the Cocoa Swatches app are the two places we normally where we share swatches of the latest products, first.

As a self-proclaimed sunset aficionado, its no wonder I was heavily inspired by the sunset for this week's Cocoa Color Story. (I can probably name my top 5 fave epic sunset locations off the top of my head; one of them being this AMAZING blazing orange sunset I captured on my rooftop in NYC)

A really good black eye liner is a must have item for any proper makeup arsenal. Having a darker complexion can make it especially difficult to find a liner that is truly jet black, especially on top on any shadows and glitters you may use in your eye looks. We put together a quick swatch comparison of some popular black eye liners down below! Which one is the darkest? You be the judge!