The Blackest Eyeliner? 🤔 Cocoa Swatches Investigates

A really good black eye liner is a must have item for any proper makeup arsenal. Having a darker complexion can make it especially difficult to find a liner that is truly jet black, especially on top on any shadows and glitters you may use in your eye looks. We put together a quick swatch comparison of some popular black eye liners down below! Which one is the darkest? You be the judge!

The Blackest Eyeliner? 🤔 Cocoa Swatches Investigates

That Cocoa Glow: 10 Brown Blushes That Will Make You Swoon😍

Summer is here and it's time to break out all things warm, glowy, and bronzy. Here are some warm brown blushes that bring warmth to any makeup look. They can double as both bronzers and blushes, depending on your complexion. 

That Cocoa Glow: 10 Brown Blushes That Will Make You Swoon😍

My Summer Custom Makeup Palette

Every time a new eyeshadow palette or highlighter palette is announced, the Internet goes crazy, products sell out in seconds, and beauty junkies run wild. It's safe to say that most people love a good palette, but sometimes you just need the shades that are tried and true that you know will work for you, the shades you would throw in your bag if you had to travel someplace ASAP!

My Summer Custom Makeup Palette

SNEAK PEEK: MAKE UP FOR EVER ARTIST FACE COLOR

Don't you hate when a new palette drops but only a couple of shades suit your complexion?!

The MUFE team was kind enough to send over their latest product: customizable complexion palettes! Once these are released, you will be able to create a custom 3 powder palette consisting of sculpting, highlighting, and blush powders. Check out the photos and swatches below!

SNEAK PEEK: MAKE UP FOR EVER ARTIST FACE COLOR

Can You Beat The Heat? Battle of the Warm Palettes

I don't know about you, but I can never get enough of a warm eye shadow palette. Matte oranges, metallic bronzes, and deep browns are right up my alley. The OG Morphe 35O palette (does anyone remember when they would sell out every week?) and Nubian Juvia's Place palettes have solidified themselves as go-tos for us warm toned lovers, but over the past month, they have run into some MAJOR competition. 

Can You Beat The Heat? Battle of the Warm Palettes

Introducing: Cocoa Color Stories

I've always been a visual learner. Whenever I see a makeup look show up on my Instagram feed or an outfit walk down the runway, I envision what products I could use to achieve the look or what color accessories pair well an aesthetic. That's why I've decided to introduce Cocoa Color Stories to SKINDEEP. 

Introducing: Cocoa Color Stories

Five Lippies You Need This Spring/Summer

Things are really startin' to heat up and it's time to break out the corals, the berries, and of course the nudes! (DUH!) Check out some of our top lipstick picks for spring and summer. You can find more swatches of these lippies in the Cocoa Swatches app!

Five Lippies You Need This Spring/Summer

Why I Must Eliminate the Phrase "WOC" From My Vocabulary

While the term "WOC" aka Women of Color is an easy way of referring to minority women across the United States, more often than not, it's used as a nice and tidy PC way of saying black women. Just take a look at these headlines. 

Why I Must Eliminate the Phrase "WOC" From My Vocabulary

Cocoa Swatches Doesn't Support Black Owned Beauty Brands?!🤔🤦🏾‍♀️

A few of you (on different platforms might I add), have called us out for not posting or supporting enough black owned beauty brands. At first listen, I found that accusation preposterous. We post and promote black owned brands ALL THE TIME! Often unsolicited, for free or at a discount.  

Cocoa Swatches Doesn't Support Black Owned Beauty Brands?!🤔🤦🏾‍♀️

Is Ulta Changing the Beauty Retailer Game? : 5 Brands You Can Buy Right Now!

In a previous survey, we asked you, the Cocoa Collective, which beauty retailer you preferred to shop at. The majority of you gave your vote to Sephora, however, in a personal study of the brand about a year ago, I explored the current climate of the beauty retailer industry and who is *actually* winning. Surprise Surprise. It is not Sephora. 

Is Ulta Changing the Beauty Retailer Game? : 5 Brands You Can Buy Right Now!

Are We Too Quick To CANCEL Makeup Brands?

Cult makeup brand, The Balm, just revealed face swatches of the latest addition to their product suite - a whip foundation. Known for their cute vintage packaging, clever shade names, and ode to the 50s and 60s, The Balm has gained a massive following with over 1 million devoted fans on Instagram, but this time did they take it too far?

Are We Too Quick To CANCEL Makeup Brands?

Wish Haul: 8 Beauty Products that Make Us Go Hmm! 🤔

So you've heard of drugstore hauls, PR Box hauls, Sephora hauls, anti-hauls...the list goes on and on, but is there such a thing as a "wish haul?" While not technically an actual haul, we wanted to put together a list of things we were *thinking* about hauling but weren't quite ready to pull the trigger on yet. Please please please let us know if you've tried any of these goodies!!

Wish Haul: 8 Beauty Products that Make Us Go Hmm! 🤔

COLOR CONSCIOUSLY

You get creative with it. You beat that face with it. You spend hours on it. Sometimes you wear it, other times you don’t. You spend hella money on it. You wear it how you want to.  You love it. It’s yours.

What is it?

COLOR CONSCIOUSLY