ITS GOT TO STOP! - 5 Microagressions We Are Tired Of Seeing In Beauty
Have you ever heard the phrase "It's not that serious?"
Did they tell you to just "get over it?"
Did they make you feel like it was your own personal problem, rather than a reflection of our society?
You probably just experienced a microagression.
The Good, the Bad, the Ugly: most talked about high end foundation brands for brown complexions
Last year, Rihanna's beauty brand, Fenty Beauty, accomplished something amazing. Reminiscent of MAC's brand launch in the 80s, Fenty came through for US with an impactful beauty campaign that not only made many feel included but also celebrated our differences.
10 Black Friday/Cyber Monday Sales You CANNOT Miss
We know, we know -- Black Friday/Cyber Monday sales can be super overwhelming. Almost every store has some type of deal or special, so it's hard to know whats *actually* worth it. That's why we've done some of the grunt work for you -- whether you are getting a head start on your Christmas shopping, or doing a little shopping for yourself (you know we all do it!), here are some of the best beauty deals on the market!
NYFW: Backstage with MAYBELLINE for GCDS
I had the privilege of going backstage with Maybelline for the GCDS RTW SS18 runway show! I was so pleased with the diversity I witnessed -- from the variety of complexions to the varying hair textures, to the athleisure aesthetic mixed with a glamour attitude, this show was everything.
How I Get My #FENTYFACE - Fenty Beauty Demo
Like the rest of the internet I am OBSESSED with Fenty Beauty. Not only are the products inclusive but the aesthetic still manages to feel fresh while bringing a touch of glam to the table. Check out how I get my #FENTYFACE in the video below! All products used are listed.
Rihanna and Fenty Beauty Give The Beauty Industry a Lesson on Accessibility
Accessibility is not a word we're used to hearing when discussing diversity or inclusion in the beauty industry. But it should be.
What do I mean by "accessibility?" Perhaps its easier explain how there is a lack thereof.
As much as we all want to see beauty brands create more inclusive ranges of color cosmetics, that venture is almost futile if the products can't be easily accessed by the consumer.
Some of the most "inclusive" foundation launches of 2017 did not make the darker shades available to consumers in stores. Interested parties with deeper complexions were forced to guesstimate their shade online with little help from the brand.
What is the purpose of launching 32 shades of foundation, if consumers are only presented with the lightest 15 during their in-store experience?
For Colored Girls Who've Found Makeup As a Creative Outlet - When Telling People To "Love Themselves" Isn't Enough
When I first became interested in makeup, I didn't see it as a way to alter my looks or hide my features, I saw it as a way to further express my creativity. Similar to my interests in fashion, dipping and dabbling in makeup just seemed like something I would really enjoy.
The satisfaction of finding the perfect red lip or the perfect bronzy eye shadow was analogous to finding the perfect pair of boyfriend jeans ---gratifying, rewarding, in other words, sweet.
Can You Beat The Heat? Battle of the Warm Palettes
I don't know about you, but I can never get enough of a warm eye shadow palette. Matte oranges, metallic bronzes, and deep browns are right up my alley. The OG Morphe 35O palette (does anyone remember when they would sell out every week?) and Nubian Juvia's Place palettes have solidified themselves as go-tos for us warm toned lovers, but over the past month, they have run into some MAJOR competition.
Cocoa Swatches Doesn't Support Black Owned Beauty Brands?!🤔🤦🏾♀️
A few of you (on different platforms might I add), have called us out for not posting or supporting enough black owned beauty brands. At first listen, I found that accusation preposterous. We post and promote black owned brands ALL THE TIME! Often unsolicited, for free or at a discount.
Is Ulta Changing the Beauty Retailer Game? : 5 Brands You Can Buy Right Now!
In a previous survey, we asked you, the Cocoa Collective, which beauty retailer you preferred to shop at. The majority of you gave your vote to Sephora, however, in a personal study of the brand about a year ago, I explored the current climate of the beauty retailer industry and who is *actually* winning. Surprise Surprise. It is not Sephora.
Are We Too Quick To CANCEL Makeup Brands?
Cult makeup brand, The Balm, just revealed face swatches of the latest addition to their product suite - a whip foundation. Known for their cute vintage packaging, clever shade names, and ode to the 50s and 60s, The Balm has gained a massive following with over 1 million devoted fans on Instagram, but this time did they take it too far?
Three Tips for Buying Foundation Online
To be frank, buying foundation online can be a b*tch. It's especially frustrating when beauty retailers like Sephora and Ulta only carry the lighter shades of certain foundation formulas, leaving those of us with darker complexions to play the guessing game. Side effects of this phenomenon might include: 1. Wasted Time 2. Wasted $$ 3.Hella Frustration.
EXCLUSIVE: Cocoa Swatches + MAC Backstage at NYFW
Reggae music playing in the background. A number of makeup artists (dressed in all black BTW,) buzzing around a small room working to create "the look." Models running in and out, some half dressed, some that need a lip touch up here or a hair slicked back there. Chaos. A beautiful chaos.
New Hair, Who Dis?
Picture this: You walk out of the hair stylist's feeling bomb AF after getting your new 24" ombrè weave slayed. You go home and start putting on your makeup for a night out with the girls. You complete your look only to find that deep orchid colored liquid matte lippie doesn't quite pop as much as it did before.
Are large lips political?
On February 23rd 2016, the New York Times published an article entitled “The Model Whose Lips Spurred Racist Comments Speaks Out,” referring to the infamous Instagram post of a black, MAC Cosmetics’ model’s lips, that was met with discriminatory, racist comments. Perhaps 500 years from now, a title like this might make absolutely no sense to the people reading it, but unfortunately, in 2016, it’s not that hard to believe.
BUT ITS JUST MAKEUP! And other inappropriate responses to cultural appropriation
"Welcome to the new war on cultural appropriation," Cathy Young wrote for At one time, such critiques were leveled against truly offensive art — work that trafficked in demeaning caricatures, such as blackface, 19th-century minstrel shows or ethnological expositions, which literally put indigenous people on display, often in cages. But these accusations have become a common attack against any artist or artwork that incorporates ideas from another culture, no matter how thoughtfully or positively. A work can reinvent the material or even serve as a tribute, but no matter. If artists dabble outside their own cultural experiences, they’ve committed a creative sin.